Elsa Underwood is the Sourcing Manager at H-E-B.
Well known in the food industry, Elsa Underwood has spent over 25 years developing business, driving innovative thinking, improving processes and increasing efficiencies. She has also helped countless small businesses craft and clarify their story to elevate their brand. She has developed relationships across the globe, attending international food shows, visiting manufacturing plants and gaining the special education that comes from travel to other countries that is virtually impossible to gain at home. She is a self-proclaimed “foodie”; in addition to having spent her entire career in the food industry, her passion blends into her personal as well as her professional life.
Elsa is a native Texan and a proud graduate of Texas A&M.